Swipe om te navigeren naar een ander artikel
Good dental hygiene is key to public health. To promote dental hygiene behaviours, persuasive messages are key. Message framing is a popular theory that has seen mixed evidence. In this web-based experimental study, interaction effects of message frame, behavioural function, and risk priming were investigated on mouth rinse use and intentions in a representative sample of Dutch adults. Final included sample contained 549 participants (50.1% male, mean age = 47.4, SD = 16.1) and outcomes were immediate mouth rinse product choice, intentions to use mouth rinse, and mouth rinse behaviour at 2-week follow-up. Results demonstrated a theorized significant interaction between message frame and behavioural function were mouth rinse product choice. Two-week follow-up mouth rinse behaviour was affected by an interaction between message frame and risk prime. Message framing can thus be employed to promote dental health, but it requires attention to moderation effects which are inconsistent across behavioural outcomes.
Allen, P. F. (2003). Assessment of oral health related quality of life. Health and Quality of Life outcomes, 1, 40. CrossRef
Bargh, J. A., & Chartrand, T. L. (2000). The mind in the middle: A practical guide to priming and automaticity research. In H. T. Reis & C. M. Judd (Eds.), Handbook of research methods in social psychology (pp. 253–285). New York: Cambridge University Press.
Cohen, J. (1992). A power primer. Psychological Bulletin, 112, 155–159. CrossRef
Cox, A. D., Cox, D., & Zimet, G. (2006). Understanding consumer responses to product risk information. Journal of Marketing, 70, 79–91. CrossRef
Faul, F., Erdfelder, E., Lang, A.-G., & Buchner, A. (2007). G* Power 3: A flexible statistical power analysis program for the social, behavioral, and biomedical sciences. Behavior Research Methods, 39, 175–191. CrossRef
Griffin, S. O., Jones, J. A., & Brunson, D. (2012). Burden of oral disease among older adults and implications for public health priorities. Journal of Public Health, 102, 411–418.
Henderson, C. J., Hagger, M. S., & Orbell, S. (2007). Does priming a specific illness schema result in an attentional information-processing bias for specific illnesses? Health Psychology, 26, 165–173. https://doi.org/10.1037/0278-6184.108.40.206 CrossRef
Herr, P. M. (1986). Consequences of priming: Judgment and behavior. Journal of Personality and Social Psychology, 51, 1106–1115. https://doi.org/10.1037/0022-35220.127.116.116 CrossRef
Janiszewski, C., & Wyer, R. S. (2014). Content and process priming: A review. Journal of Consumer Psychology, 24, 96–118. https://doi.org/10.1016/j.jcps.2013.05.006 CrossRef
Janz, N. K., & Becker, M. H. (1984). The health belief model: A decade later. Health Education & Behavior, 11, 1–47.
Kahneman, D., & Tversky, A. (1979). Prospect theory: An analysis of decision under risk. Econometrica: Journal of the Econometric Society, 47, 263–291. CrossRef
Kühberger, A. (1998). The influence of framing on risky decisions: A meta-analysis. Organizational Behavior and Human Decision Processes, 75, 23–55. CrossRef
Mann, T., Sherman, D., & Updegraff, J. (2004). Dispositional motivations and message framing: A test of the congruency hypothesis in college students. Health Psychology, 23, 330–334. https://doi.org/10.1037/0278-618.104.22.1680 CrossRef
Marinho, V. C., Chong, L. Y., Worthington, H. V., & Walsh, T. (2016). Fluoride mouthrinses for preventing dental caries in children and adolescents. Cochrane Database of Systematic Reviews. https://doi.org/10.1002/14651858.CD002284.pub2
Mattila, K. J., Nieminen, M. S., Valtonen, V. V., & Rasi, V. P. (1989). Association between dental health and acute myocardial infarction. British Medical Journal, 298, 779. CrossRef
O’Keefe, D. J., & Jensen, J. D. (2006). The advantages of compliance or the disadvantages of noncompliance? A meta-analytic review of the relative persuasive effectiveness of gain-framed and loss-framed messages. Annals of the International Communication Association, 30, 1–43. https://doi.org/10.1080/23808985.2006.11679054 CrossRef
O’Keefe, D. J., & Jensen, J. D. (2009). The relative persuasiveness of gain-framed and loss-framed messages for encouraging disease detection behaviors: A meta-analytic review. Journal of Communication, 59, 296–316. https://doi.org/10.1111/j.1460-2466.2009.01417.x CrossRef
Pakpour, A. H., Yekaninejad, M. S., Sniehotta, F. F., Updegraff, J. A., & Dombrowski, S. U. (2013). The effectiveness of gain- versus loss-framed health messages in improving oral health in Iranian secondary schools: A cluster-randomized controlled trial. Annals of Behavioral Medicine, 47, 376–387. https://doi.org/10.1007/s12160-013-9543-1 CrossRef
Papies, E. K. (2016). Health goal priming as a situated intervention tool: How to benefit from nonconscious motivational routes to health behaviour. Health Psychology Review, 10, 408–424. https://doi.org/10.1080/17437199.2016.1183506 CrossRef
Pavey, L. J., & Sparks, P. (2012). Autonomy and defensiveness: Experimentally increasing adaptive responses to health-risk information via priming and self-affirmation. Psychology & Health, 27, 259–276. https://doi.org/10.1080/08870446.2011.556251 CrossRef
Rogers, R. W., & Prentice-Dunn, S. (1997). Protection motivation theory. In D. S. Gochman (Ed.), Handbook of health behavior research 1: Personal and social determinants (pp. 113–132). New York: Plenum Press.
Rothman, A. J., Martino, S. C., Bedell, B. T., Detweiler, J. B., & Salovey, P. (1999). The systematic influence of gain-and loss-framed messages on interest in and use of different types of health behavior. Personality and Social Psychology Bulletin, 25, 1355–1369. CrossRef
Rothman, A. J., & Salovey, P. (1997). Shaping perceptions to motivate healthy behavior: The role of message framing. Psychological Bulletin, 121, 3–19. CrossRef
Schwarz, N. (1999). Self-reports: How the questions shape the answers. American Psychologist, 54, 93–105. CrossRef
Sheiham, A. (2005). Oral health, general health and quality of life. Bulletin of the World Health Organization, 83, 644.
Tonetti, M. S., Eickholz, P., Loos, B. G., Papapanou, P., van der Velden, U., Armitage, G., et al. (2015). Principles in prevention of periodontal diseases: Consensus report of group 1 of the 11th European Workshop on Periodontology on effective prevention of periodontal and peri-implant diseases. Journal of Clinical Periodontology, 42, S5–11. https://doi.org/10.1111/jcpe.12368 CrossRef
Updegraff, J. A., Sherman, D. K., Luyster, F. S., & Mann, T. L. (2007). The effects of message quality and congruency on perceptions of tailored health communications. Journal of Experimental Social Psychology, 43, 249–257. https://doi.org/10.1016/j.jesp.2006.01.007 CrossRef
Van ‘t Riet, J., Cox, A. D., Cox, D., Zimet, G. D., De Bruijn, G.-J., Van den Putte, B., et al. (2014). Does perceived risk influence the effects of message framing? A new investigation of a widely held notion. Psychology & Health, 29, 933–949. https://doi.org/10.1080/08870446.2014.896916 CrossRef
Van ‘t Riet, J., Cox, A. D., Cox, D., Zimet, G. D., De Bruijn, G. J., Van den Putte, B., et al. (2016). Does perceived risk influence the effects of message framing? Revisiting the link between prospect theory and message framing. Health Psychology Review, 10, 447–459. https://doi.org/10.1080/17437199.2016.1176865 CrossRef
Van Leeuwen, M., Rosema, N., Versteeg, P. A., Slot, D. E., Hennequin-Hoenderdos, N. L., & Van der Weijden, G. A. (2017). Effectiveness of various interventions on maintenance of gingival health during 1 year—A randomized clinical trial. International Journal of Dental Hygiene, 15, e16–e27. https://doi.org/10.1111/idh.12213 CrossRef
Weinstein, N. D. (1987). Unrealistic optimism about susceptibility to health problems: Conclusions from a community-wide sample. Journal of Behavioral Medicine, 10, 481–500. CrossRef
Weinstein, N. D., & Klein, W. M. (1995). Resistance of personal risk perceptions to debiasing interventions. Health Psychology, 14, 132–140. CrossRef
- To frame or not to frame? Effects of message framing and risk priming on mouth rinse use and intention in an adult population-based sample
Gert-Jan de Bruijn
- Springer US