Skip to main content
main-content
Top

Tip

Swipe om te navigeren naar een ander artikel

Gepubliceerd in: Journal of Behavioral Medicine 1/2021

09-06-2020

Incremental criterion validity of message perceptions and effects perceptions in the context of anti-smoking messages

Auteurs: Sabeeh A. Baig, Seth M. Noar, Nisha C. Gottfredson, Allison J. Lazard, Kurt M. Ribisl, Noel T. Brewer

Gepubliceerd in: Journal of Behavioral Medicine | Uitgave 1/2021

Log in om toegang te krijgen
share
DELEN

Deel dit onderdeel of sectie (kopieer de link)

  • Optie A:
    Klik op de rechtermuisknop op de link en selecteer de optie “linkadres kopiëren”
  • Optie B:
    Deel de link per e-mail

Abstract

To select promising health messages, formative research has often relied on perceived message effectiveness (PME) scales assessing either of two related constructs, message perceptions (persuasive potential) and effects perceptions (potential for behavioral impact). We sought to examine their incremental criterion validity within a comparative framework. Participants were 703 U.S. adult smokers (ages \(\ge\) 21) who received anti-smoking or comparable control (littering) messages on their cigarette packs for 3 weeks. Structural equation models examined both PME constructs as simultaneous correlates of outcomes from the UNC Tobacco Warnings Model. Message perceptions demonstrated incremental criterion validity with attention, an early behavioral antecedent (\(\beta\) = 0.82, p < .001). Effects perceptions demonstrated incremental criterion validity with later behavioral antecedents (range \(\beta\) = 0.74–0.87, all p < .01) and quitting behaviors (\(\beta\) = 0.36–0.66, all p < .001). Formative research on anti-smoking messages may benefit from focusing on effects perceptions to characterize potential for behavior change.
Bijlagen
Alleen toegankelijk voor geautoriseerde gebruikers
Literatuur
go back to reference CDC. (2008). Cigarette smoking among adults—United States, 2007. MMWR. Morbidity and Mortality Weekly Report, 57(45), 1221–1226. CDC. (2008). Cigarette smoking among adults—United States, 2007. MMWR. Morbidity and Mortality Weekly Report, 57(45), 1221–1226.
go back to reference Core Team, R. (2000). R language definition. Vienna, Austria: R Foundation for Statistical Computing. Core Team, R. (2000). R language definition. Vienna, Austria: R Foundation for Statistical Computing.
go back to reference Davis, S., et al. (2009). State-specific prevalence and trends in adult cigarette smoking-United States, 1998–2007. Morbidity and Mortality Weekly Report, 58(9), 221–226. Davis, S., et al. (2009). State-specific prevalence and trends in adult cigarette smoking-United States, 1998–2007. Morbidity and Mortality Weekly Report, 58(9), 221–226.
go back to reference Fishbein, M., & Ajzen, I. (2010). Predicting and changing behavior: The reasoned action approach. New York, NY: Psychology Press. Fishbein, M., & Ajzen, I. (2010). Predicting and changing behavior: The reasoned action approach. New York, NY: Psychology Press.
go back to reference Hall, M. G., et al. (2018). Why smokers avoid cigarette pack risk messages: Two randomized clinical trials. Social Science & Medicine, 213, 165–172. CrossRef Hall, M. G., et al. (2018). Why smokers avoid cigarette pack risk messages: Two randomized clinical trials. Social Science & Medicine, 213, 165–172. CrossRef
go back to reference Nonnemaker, J., et al. (2010). Experimental study of graphic cigarette warning labels. Final Results Report. RTI Project, 7 Nonnemaker, J., et al. (2010). Experimental study of graphic cigarette warning labels. Final Results Report. RTI Project, 7
go back to reference Revelle, W. (2011). An overview of the psych package. Department of Psychology Northwestern University. Retrieved 3 March, 2012. Revelle, W. (2011). An overview of the psych package. Department of Psychology Northwestern University. Retrieved 3 March, 2012.
Metagegevens
Titel
Incremental criterion validity of message perceptions and effects perceptions in the context of anti-smoking messages
Auteurs
Sabeeh A. Baig
Seth M. Noar
Nisha C. Gottfredson
Allison J. Lazard
Kurt M. Ribisl
Noel T. Brewer
Publicatiedatum
09-06-2020
Uitgeverij
Springer US
Gepubliceerd in
Journal of Behavioral Medicine / Uitgave 1/2021
Print ISSN: 0160-7715
Elektronisch ISSN: 1573-3521
DOI
https://doi.org/10.1007/s10865-020-00163-0