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Mobile phone web browsing: a study on usage and usability of the mobile web

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Published:15 September 2009Publication History

ABSTRACT

Browsing the Web on mobile phones has finally hit the mass. The visualization of websites on latest mobile phone models comes close to what we are used from desktop computers. Tailoring websites for mobile phones seems to be not mandatory anymore. But still the small display size limits the user experience when browsing the web on these devices. As a result although access to the full web is reasonably well working a tendency to providing additional versions of mobile optimized versions of websites can be observed. This paper presents a multidimensional study where usage scenarios as well as the usability of mobile tailored compared to full websites were investigated. The results show clearly that users prefer and effectively do benefit from mobile optimized versions. However content providers sometimes do not understand the mobile scenarios in which their sites are used and consequently begin optimizing the functionality at the wrong end.

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    • Published in

      cover image ACM Other conferences
      MobileHCI '09: Proceedings of the 11th International Conference on Human-Computer Interaction with Mobile Devices and Services
      September 2009
      473 pages
      ISBN:9781605582818
      DOI:10.1145/1613858

      Copyright © 2009 Copyright is held by the author/owner(s).

      Publisher

      Association for Computing Machinery

      New York, NY, United States

      Publication History

      • Published: 15 September 2009

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      MobileHCI '09 Paper Acceptance Rate23of95submissions,24%Overall Acceptance Rate202of906submissions,22%

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