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Gepubliceerd in: Journal of Youth and Adolescence 7/2016

12-01-2016 | Empirical Research

Wanting to See People Like Me? Racial and Gender Diversity in Popular Adolescent Television

Auteurs: Morgan E. Ellithorpe, Amy Bleakley

Gepubliceerd in: Journal of Youth and Adolescence | Uitgave 7/2016

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Abstract

Media are one source for adolescent identity development and social identity gratifications. Nielsen viewing data across the 2014–2015 television season for adolescents ages 14–17 was used to examine racial and gender diversity in adolescent television exposure. Compared to US Census data, mainstream shows under represent women, but the proportion of Black characters is roughly representative. Black adolescents watch more television than non-Black adolescents and, after taking this into account, shows popular with Black adolescents are more likely than shows popular with non-Black adolescents to exhibit racial diversity. In addition, shows popular with female adolescents are more likely than shows popular with males to exhibit gender diversity. These results support the idea that adolescents seek out media messages with characters that are members of their identity groups, possibly because the characters serve as tools for identity development and social identity gratifications.
Voetnoten
1
During coding non-human characters (e.g., Aqua Teen Hungerforce) emerged as a substantial proportion of the sample, and were also coded for exploratory analysis. Shows popular with Black and male youth had significantly more non-human characters than shows popular with non-Blacks and females, respectively. However, it is unclear why male and Black adolescents should be more likely to select media content with non-human characters, and future research should consider the possible motivations.
 
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Metagegevens
Titel
Wanting to See People Like Me? Racial and Gender Diversity in Popular Adolescent Television
Auteurs
Morgan E. Ellithorpe
Amy Bleakley
Publicatiedatum
12-01-2016
Uitgeverij
Springer US
Gepubliceerd in
Journal of Youth and Adolescence / Uitgave 7/2016
Print ISSN: 0047-2891
Elektronisch ISSN: 1573-6601
DOI
https://doi.org/10.1007/s10964-016-0415-4

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