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Operating principles versus operating conditions in the distinction between associative and propositional processes

Published online by Cambridge University Press:  23 April 2009

Bertram Gawronski  and
Galen V. Bodenhausen
Bertram Gawronski
Affiliation:
Department of Psychology, The University of Western Ontario, Social Science Centre, London, Ontario N6A 5C2, Canadabgawrons@uwo.cahttp://publish.uwo.ca/~bgawrons/
Galen V. Bodenhausen
Affiliation:
Department of Psychology, Northwestern University, Evanston, IL 60208-2710. galen@northwestern.eduhttp://www.psych.northwestern.edu/psych/people/faculty/bodenhausen/
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Abstract

Drawing on our Associative-Propositional Evaluation (APE) Model, we argue for the usefulness of distinguishing between basic operating principles of learning processes (associative linking vs. propositional reasoning) and secondary features pertaining to the conditions of their operation (automatic vs. controlled). We review empirical evidence that supports the joint operation of associative and propositional processes in the formation of new associations.

Type
Open Peer Commentary
Information
Behavioral and Brain Sciences , Volume 32 , Issue 2 , April 2009 , pp. 207 - 208
Copyright
Copyright © Cambridge University Press 2009

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