Skip to main content
Top
Gepubliceerd in: Journal of Youth and Adolescence 1/2022

30-01-2021 | Empirical Research

Exposure to Television Alcohol Brand Appearances as Predictor of Adolescent Brand Affiliation and Drinking Behaviors

Auteurs: Joy Gabrielli, Erin Corcoran, Sam Genis, Auden C. McClure, Susanne E. Tanski

Gepubliceerd in: Journal of Youth and Adolescence | Uitgave 1/2022

Log in om toegang te krijgen
share
DELEN

Deel dit onderdeel of sectie (kopieer de link)

  • Optie A:
    Klik op de rechtermuisknop op de link en selecteer de optie “linkadres kopiëren”
  • Optie B:
    Deel de link per e-mail

Abstract

Adolescence and the transition to adulthood is an important developmental stage in the emergence of health risk behaviors, specifically underage alcohol use. Adolescents consume a tremendous amount of screened media (primarily streamed television), and media depictions of behaviors is prospectively linked to youth initiation of behaviors. With the arrival of streamed media technology, alcohol advertising can be nested within television content. This study describes alcohol brand depictions in television and evaluates impact of exposure to such depictions on adolescent drinking outcomes. A national sample of 2012 adolescents (Mage = 17.07; SD = 1.60 years, range 15–20; 50.70% female) reported on television viewership, alcohol brand affiliation, and drinking behavior, with follow-up one year later. Ten series (that remain relevant to youth today) across television ratings from a single television season were content coded for presence/salience of alcohol brand appearances. Adjusting for covariates (e.g., peer/parent drinking, youth sensation seeking, movie alcohol brand exposure), higher exposure to brand appearances in the television shows was associated with youth drinking. Aspirational and usual brand to drink corresponded to television alcohol brand prominence, and television brand exposure was independently associated with drinking initiation and hazardous drinking.
Literatuur
go back to reference Anderson, P., de Bruijn, A., Angus, K., Gordon, R., & Hastings, G. (2009). Impact of alcohol advertising and media exposure on adolescent alcohol use: a systematic review of longitudinal studies. Alcohol & Alcoholism, 44(3), 229–243.CrossRef Anderson, P., de Bruijn, A., Angus, K., Gordon, R., & Hastings, G. (2009). Impact of alcohol advertising and media exposure on adolescent alcohol use: a systematic review of longitudinal studies. Alcohol & Alcoholism, 44(3), 229–243.CrossRef
go back to reference Auty, S., & Lewis, C. (2004). Exploring children’s choice: the reminder effect of product placement. Psychology & Marketing, 21(9), 697–713.CrossRef Auty, S., & Lewis, C. (2004). Exploring children’s choice: the reminder effect of product placement. Psychology & Marketing, 21(9), 697–713.CrossRef
go back to reference Babor, T. F., Higgins-Biddle, J. C., Saunders, J. B., & Montiero, M. G. (2001). AUDIT: The Alcohol Use Disorders Identification Test: Guidelines for use in Primary Care. Geneva, Switzerland: Department of Mental Health and Substance Dependence, World Health Organization. Babor, T. F., Higgins-Biddle, J. C., Saunders, J. B., & Montiero, M. G. (2001). AUDIT: The Alcohol Use Disorders Identification Test: Guidelines for use in Primary Care. Geneva, Switzerland: Department of Mental Health and Substance Dependence, World Health Organization.
go back to reference Balasubramanian, S. K. (1994). Beyond advertising and publicity: hybrid messages and public policy issues. Journal of Advertising, 23(4), 29–46.CrossRef Balasubramanian, S. K. (1994). Beyond advertising and publicity: hybrid messages and public policy issues. Journal of Advertising, 23(4), 29–46.CrossRef
go back to reference Bandura, A. (1986). Social foundations of thought and action: a social cognitive theory. Englewood Cliffs, NJ: Prentice Hall. Bandura, A. (1986). Social foundations of thought and action: a social cognitive theory. Englewood Cliffs, NJ: Prentice Hall.
go back to reference Bergamini, E., Demidenko, E., & Sargent, J. D. (2013). Trends in tobacco and alcohol brand placements in popular US movies, 1996 through 2009. JAMA Pediatrics, 167(7), 634–639.PubMedPubMedCentralCrossRef Bergamini, E., Demidenko, E., & Sargent, J. D. (2013). Trends in tobacco and alcohol brand placements in popular US movies, 1996 through 2009. JAMA Pediatrics, 167(7), 634–639.PubMedPubMedCentralCrossRef
go back to reference Bush, K., Kivlahan, D. R., McDonell, M. B., Fihn, S. D., & Bradley, K. A. (1998). The AUDIT alcohol consumption questions (AUDIT-C): an effective brief screening test for problem drinking. Archives Of Internal Medicine, 158(16), 1789–1795.PubMedCrossRef Bush, K., Kivlahan, D. R., McDonell, M. B., Fihn, S. D., & Bradley, K. A. (1998). The AUDIT alcohol consumption questions (AUDIT-C): an effective brief screening test for problem drinking. Archives Of Internal Medicine, 158(16), 1789–1795.PubMedCrossRef
go back to reference Cicchetti, D. V. (1994). Guidelines, criteria, and rules of thumb for evaluating normed and standardized assessment instruments in psychology. Psychological Assessment, 6(4), 284.CrossRef Cicchetti, D. V. (1994). Guidelines, criteria, and rules of thumb for evaluating normed and standardized assessment instruments in psychology. Psychological Assessment, 6(4), 284.CrossRef
go back to reference Collins, R. L., Schell, T., Ellickson, P. L., & McCaffrey, D. (2003). Predictors of beer advertising awareness among eighth graders. Addiction, 98(9), 1297–1306.PubMedCrossRef Collins, R. L., Schell, T., Ellickson, P. L., & McCaffrey, D. (2003). Predictors of beer advertising awareness among eighth graders. Addiction, 98(9), 1297–1306.PubMedCrossRef
go back to reference Cox, M. J., Gabrielli, J., Janssen, T., & Jackson, K. M. (2018). Parental restriction of movie viewing prospectively predicts adolescent alcohol and marijuana initiation: implications for media literacy programs. Prevention Science, 19(7), 914–926.PubMedPubMedCentralCrossRef Cox, M. J., Gabrielli, J., Janssen, T., & Jackson, K. M. (2018). Parental restriction of movie viewing prospectively predicts adolescent alcohol and marijuana initiation: implications for media literacy programs. Prevention Science, 19(7), 914–926.PubMedPubMedCentralCrossRef
go back to reference Dal Cin, S., Worth, K. A., Dalton, M. A., & Sargent, J. D. (2008). Youth exposure to alcohol use and brand appearances in popular contemporary movies. Addiction, 103(12), 1925–1932.PubMedPubMedCentralCrossRef Dal Cin, S., Worth, K. A., Dalton, M. A., & Sargent, J. D. (2008). Youth exposure to alcohol use and brand appearances in popular contemporary movies. Addiction, 103(12), 1925–1932.PubMedPubMedCentralCrossRef
go back to reference Dal Cin, S., Worth, K. A., Gerrard, M., Gibbons, F. X., Stoolmiller, M., Wills, T. A., & Sargent, J. D. (2009). Watching and drinking: expectancies, prototypes, and friends’ alcohol use mediate the effect of exposure to alcohol use in movies on adolescent drinking. Health Psychology, 28(4), 473.PubMedPubMedCentralCrossRef Dal Cin, S., Worth, K. A., Gerrard, M., Gibbons, F. X., Stoolmiller, M., Wills, T. A., & Sargent, J. D. (2009). Watching and drinking: expectancies, prototypes, and friends’ alcohol use mediate the effect of exposure to alcohol use in movies on adolescent drinking. Health Psychology, 28(4), 473.PubMedPubMedCentralCrossRef
go back to reference Dawson, D. A., Grant, B. F., Stinson, F. S., & Zhou, Y. (2005). Effectiveness of the derived Alcohol Use Disorders Identification Test (AUDIT‐C) in screening for alcohol use disorders and risk drinking in the US general population. Alcoholism: Clinical and Experimental Research, 29(5), 844–854.CrossRef Dawson, D. A., Grant, B. F., Stinson, F. S., & Zhou, Y. (2005). Effectiveness of the derived Alcohol Use Disorders Identification Test (AUDIT‐C) in screening for alcohol use disorders and risk drinking in the US general population. Alcoholism: Clinical and Experimental Research, 29(5), 844–854.CrossRef
go back to reference Eagle, L., & Dahl, S. (2015). Product placement in old and new media: examining the evidence for concern. Journal of Business Ethics, 147(3), 605–618.CrossRef Eagle, L., & Dahl, S. (2015). Product placement in old and new media: examining the evidence for concern. Journal of Business Ethics, 147(3), 605–618.CrossRef
go back to reference Elmore, K. C., Scull, T. M., & Kupersmidt, J. B. (2017). Media as a “Super Peer”: how adolescents interpret media messages predicts their perception of alcohol and tobacco use norms. Journal of Youth and Adolescence, 46(2), 376–387.PubMedCrossRef Elmore, K. C., Scull, T. M., & Kupersmidt, J. B. (2017). Media as a “Super Peer”: how adolescents interpret media messages predicts their perception of alcohol and tobacco use norms. Journal of Youth and Adolescence, 46(2), 376–387.PubMedCrossRef
go back to reference Evans, J. M., Krainsky, E., Fentonmiller, K., Brady, C., Yoeli, E., & Jaroszewicz, A. (2014). Self-Regulation in the Alcohol Industry: Report of the Federal Trade Commission. Washington, DC: United States Federal Trade Commission. Evans, J. M., Krainsky, E., Fentonmiller, K., Brady, C., Yoeli, E., & Jaroszewicz, A. (2014). Self-Regulation in the Alcohol Industry: Report of the Federal Trade Commission. Washington, DC: United States Federal Trade Commission.
go back to reference Friestad, M., & Wright, P. (1994). The persuasion knowledge model: how people cope with persuasion attempts. Journal of Consumer Research, 21(1), 1–31.CrossRef Friestad, M., & Wright, P. (1994). The persuasion knowledge model: how people cope with persuasion attempts. Journal of Consumer Research, 21(1), 1–31.CrossRef
go back to reference Gabrielli, J., Brennan, Z. L. B., Stoolmiller, M., Jackson, K. M., Tanski, S. E., & McClure, A. C. (2019). A new recall of alcohol marketing scale for youth: measurement properties and associations with youth drinking status. Journal of Studies on Alcohol and Drugs, 80(5), 563–571.PubMedPubMedCentralCrossRef Gabrielli, J., Brennan, Z. L. B., Stoolmiller, M., Jackson, K. M., Tanski, S. E., & McClure, A. C. (2019). A new recall of alcohol marketing scale for youth: measurement properties and associations with youth drinking status. Journal of Studies on Alcohol and Drugs, 80(5), 563–571.PubMedPubMedCentralCrossRef
go back to reference Gabrielli, J., Marsch, L., & Tanski, S. (2018). TECH parenting to promote effective media management. Pediatrics, 142(1), e20173718.PubMedCrossRef Gabrielli, J., Marsch, L., & Tanski, S. (2018). TECH parenting to promote effective media management. Pediatrics, 142(1), e20173718.PubMedCrossRef
go back to reference Gabrielli, J., & Tanski, S. E. (2020). The A, B, Cs of youth technology access: promoting effective media parenting. Clinical Pediatrics, 59(4-5), 496–499.PubMedCrossRef Gabrielli, J., & Tanski, S. E. (2020). The A, B, Cs of youth technology access: promoting effective media parenting. Clinical Pediatrics, 59(4-5), 496–499.PubMedCrossRef
go back to reference Gabrielli, J., Traore, A., Stoolmiller, M., Bergamini, E., & Sargent, J. D. (2016). Industry television ratings for violence, sex, and substance use. Pediatrics, 138, e20160487.PubMedPubMedCentralCrossRef Gabrielli, J., Traore, A., Stoolmiller, M., Bergamini, E., & Sargent, J. D. (2016). Industry television ratings for violence, sex, and substance use. Pediatrics, 138, e20160487.PubMedPubMedCentralCrossRef
go back to reference Guttmannova, K., Hill, K. G., Bailey, J. A., Lee, J. O., Hartigan, L. A., Hawkins, J. D., & Catalano, R. F. (2012). Examining explanatory mechanisms of the effects of early alcohol use on young adult alcohol dependence. Journal of studies on alcohol and drugs, 73(3), 379–390.PubMedPubMedCentralCrossRef Guttmannova, K., Hill, K. G., Bailey, J. A., Lee, J. O., Hartigan, L. A., Hawkins, J. D., & Catalano, R. F. (2012). Examining explanatory mechanisms of the effects of early alcohol use on young adult alcohol dependence. Journal of studies on alcohol and drugs, 73(3), 379–390.PubMedPubMedCentralCrossRef
go back to reference Hanewinkel, R., & Sargent, J. D. (2009). Longitudinal study of exposure to entertainment media and alcohol use among german adolescents. Pediatrics, 123(3), 989–995.PubMedCrossRef Hanewinkel, R., & Sargent, J. D. (2009). Longitudinal study of exposure to entertainment media and alcohol use among german adolescents. Pediatrics, 123(3), 989–995.PubMedCrossRef
go back to reference Henriksen, L., Feighery, E., Schleicher, N., & Fortmann, S. (2008). Receptivity to alcohol marketing predicts initiation of alcohol use. Journal of Adolescent Health, 42, 28–35.CrossRef Henriksen, L., Feighery, E., Schleicher, N., & Fortmann, S. (2008). Receptivity to alcohol marketing predicts initiation of alcohol use. Journal of Adolescent Health, 42, 28–35.CrossRef
go back to reference Hudson, S., & Hudson, D. (2006). Branded entertainment: a new advertising technique or product placement in disguise? Journal of Marketing Management, 22(5-6), 489–504.CrossRef Hudson, S., & Hudson, D. (2006). Branded entertainment: a new advertising technique or product placement in disguise? Journal of Marketing Management, 22(5-6), 489–504.CrossRef
go back to reference Jackson, K. M., Janssen, T., & Gabrielli, J. (2018). Media/marketing influences on adolescent and young adult substance abuse. Current addiction reports, 5(2), 146–157.PubMedPubMedCentralCrossRef Jackson, K. M., Janssen, T., & Gabrielli, J. (2018). Media/marketing influences on adolescent and young adult substance abuse. Current addiction reports, 5(2), 146–157.PubMedPubMedCentralCrossRef
go back to reference Jernigan, D., Noel, J., Landon, J., Thornton, N., & Lobstein, T. (2017). Alcohol Marketing and Youth Alcohol Consumption: A Systematic Review of Longitudinal Studies Published Since 2008. Addiction, 112, 7–20.PubMedCrossRef Jernigan, D., Noel, J., Landon, J., Thornton, N., & Lobstein, T. (2017). Alcohol Marketing and Youth Alcohol Consumption: A Systematic Review of Longitudinal Studies Published Since 2008. Addiction, 112, 7–20.PubMedCrossRef
go back to reference Johnston, L. D., Miech, R. A., O’Malley, P. M., Bachman, J. G., Schulenberg, J. E., & Patrick, M. E. (2020). Monitoring the Future national survey results on drug use 1975-2019: Overview, key findings on adolescent drug use. Ann Arbor: Institute for Social Research, University of Michigan. Johnston, L. D., Miech, R. A., O’Malley, P. M., Bachman, J. G., Schulenberg, J. E., & Patrick, M. E. (2020). Monitoring the Future national survey results on drug use 1975-2019: Overview, key findings on adolescent drug use. Ann Arbor: Institute for Social Research, University of Michigan.
go back to reference Kann, L., McManus, T., Harris, W., Shanklin, S., Flint, K., Queen, B., Lowry, R., Chyen, D., Whittle, L., Thornton, J., Lim, C., Bradford, D., Yamakawa, Y., Leon, M., Brener, N., & Ethier, K. (2018). Youth Risk Behavior Surveillance — United States, 2017. MMWR Surveillance Summaries, 67(8), 1.PubMedCentralCrossRef Kann, L., McManus, T., Harris, W., Shanklin, S., Flint, K., Queen, B., Lowry, R., Chyen, D., Whittle, L., Thornton, J., Lim, C., Bradford, D., Yamakawa, Y., Leon, M., Brener, N., & Ethier, K. (2018). Youth Risk Behavior Surveillance — United States, 2017. MMWR Surveillance Summaries, 67(8), 1.PubMedCentralCrossRef
go back to reference Koordeman, R., Anschutz, D. J., & Engels, R. C. (2012). Alcohol portrayals in movies, music videos and soap operas and alcohol use of young people: current status and future challenges. Alcohol & Alcoholism, 47(5), 612–623.CrossRef Koordeman, R., Anschutz, D. J., & Engels, R. C. (2012). Alcohol portrayals in movies, music videos and soap operas and alcohol use of young people: current status and future challenges. Alcohol & Alcoholism, 47(5), 612–623.CrossRef
go back to reference MacLean, S. A., Basch, C. H., & Garcia, P. (2017). Alcohol and violence in 2017 National Football League Super Bowl commercials. Health Promotion Perspectives, 7(3), 163–167.PubMedPubMedCentralCrossRef MacLean, S. A., Basch, C. H., & Garcia, P. (2017). Alcohol and violence in 2017 National Football League Super Bowl commercials. Health Promotion Perspectives, 7(3), 163–167.PubMedPubMedCentralCrossRef
go back to reference McClure, A. C., Stoolmiller, M., Tanski, S. E., Engels, R. C., & Sargent, J. D. (2013). Alcohol marketing receptivity, marketing-specific cognitions, and underage binge drinking. Alcoholism: Clinical and Experimental Research, 37, E404–413.CrossRef McClure, A. C., Stoolmiller, M., Tanski, S. E., Engels, R. C., & Sargent, J. D. (2013). Alcohol marketing receptivity, marketing-specific cognitions, and underage binge drinking. Alcoholism: Clinical and Experimental Research, 37, E404–413.CrossRef
go back to reference Morgenstern, M., Isensee, B., Sargent, J. D., & Hanewinkel, R. (2011). Attitudes as mediators of the longitudinal association between alcohol advertising and youth drinking. Archives of Pediatrics and Adolescent Medicine, 165(7), 610–616.PubMedCrossRef Morgenstern, M., Isensee, B., Sargent, J. D., & Hanewinkel, R. (2011). Attitudes as mediators of the longitudinal association between alcohol advertising and youth drinking. Archives of Pediatrics and Adolescent Medicine, 165(7), 610–616.PubMedCrossRef
go back to reference Nelson, J. P. (2010). What is learned from longitudinal studies of advertising and youth drinking and smoking? A critical assessment. International Journal of Environmental Research and Public Health, 7, 870–926.PubMedPubMedCentralCrossRef Nelson, J. P. (2010). What is learned from longitudinal studies of advertising and youth drinking and smoking? A critical assessment. International Journal of Environmental Research and Public Health, 7, 870–926.PubMedPubMedCentralCrossRef
go back to reference Newell, J., Salmon, C. T., & Chang, S. (2006). The hidden history of product placement. Journal of Broadcasting & Electronic Media, 50(4), 575–594.CrossRef Newell, J., Salmon, C. T., & Chang, S. (2006). The hidden history of product placement. Journal of Broadcasting & Electronic Media, 50(4), 575–594.CrossRef
go back to reference Przybylski, A. K., & Weinstein, N. (2017). A large-scale test of the Goldilocks Hypothesis: Quantifying the relations between digital-screen use and the mental well-being of adolescents. Psychological Science, 28(2), 204–215.PubMedCrossRef Przybylski, A. K., & Weinstein, N. (2017). A large-scale test of the Goldilocks Hypothesis: Quantifying the relations between digital-screen use and the mental well-being of adolescents. Psychological Science, 28(2), 204–215.PubMedCrossRef
go back to reference Przybylski, A. K., & Weinstein, N. (2019). Digital screen time limits and young children’s psychological well‐being: evidence from a population‐based study. Child Development, 90(1), e56–e65.PubMedCrossRef Przybylski, A. K., & Weinstein, N. (2019). Digital screen time limits and young children’s psychological well‐being: evidence from a population‐based study. Child Development, 90(1), e56–e65.PubMedCrossRef
go back to reference Rideout, V. J. (2016). Measuring time spent with media: the Common Sense census of media use by US 8- to 18-year-olds. Journal of Children and Media, 10(1), 138–144.CrossRef Rideout, V. J. (2016). Measuring time spent with media: the Common Sense census of media use by US 8- to 18-year-olds. Journal of Children and Media, 10(1), 138–144.CrossRef
go back to reference Rideout, V. J., & Robb, M. B. (2019). The common sense census: Media use by tweens and teens. San Francisco, CA: Common Sense Media. Rideout, V. J., & Robb, M. B. (2019). The common sense census: Media use by tweens and teens. San Francisco, CA: Common Sense Media.
go back to reference Roberts, S. P., Siegel, M. B., DeJong, W., Ross, C. S., Naimi, T., Albers, A., Skeer, M., Rosenbloom, D. L., & Jernigan, D. H. (2016). Brands matter: major findings from the alcohol brand research among underage drinkers (ABRAND) project. Addiction Research & Theory, 24(1), 32–39.CrossRef Roberts, S. P., Siegel, M. B., DeJong, W., Ross, C. S., Naimi, T., Albers, A., Skeer, M., Rosenbloom, D. L., & Jernigan, D. H. (2016). Brands matter: major findings from the alcohol brand research among underage drinkers (ABRAND) project. Addiction Research & Theory, 24(1), 32–39.CrossRef
go back to reference Ross, C. S., Maple, E., Siegel, M., DeJong, W., Naimi, T. S., Padon, A. A., Borzekowski, D. L., & Jernigan, D. H. (2015). The relationship between population-level exposure to alcohol advertising on television and brand-specific consumption among underage youth in the US. Alcohol Alcohol, 50(3), 358–364.PubMedPubMedCentralCrossRef Ross, C. S., Maple, E., Siegel, M., DeJong, W., Naimi, T. S., Padon, A. A., Borzekowski, D. L., & Jernigan, D. H. (2015). The relationship between population-level exposure to alcohol advertising on television and brand-specific consumption among underage youth in the US. Alcohol Alcohol, 50(3), 358–364.PubMedPubMedCentralCrossRef
go back to reference Russell, C. A., & Russell, D. W. (2009). Alcohol messages in prime-time television series. Journal Consumer Affairs, 43(1), 108–128.CrossRef Russell, C. A., & Russell, D. W. (2009). Alcohol messages in prime-time television series. Journal Consumer Affairs, 43(1), 108–128.CrossRef
go back to reference Russell, C. A., Russell, D. W., Boland, W. A., & Grube, J. W. (2014). Television’s cultivation of american adolescents’ beliefs about alcohol and the moderating role of trait reactance. Journal of Children and Media, 8(1), 5–22.PubMedCrossRef Russell, C. A., Russell, D. W., Boland, W. A., & Grube, J. W. (2014). Television’s cultivation of american adolescents’ beliefs about alcohol and the moderating role of trait reactance. Journal of Children and Media, 8(1), 5–22.PubMedCrossRef
go back to reference Sargent, J. D. (2014). Alcohol marketing and underage drinking: time to get real. Alcoholism: Clinical and Experimental Research, 38(12), 2886–2888.CrossRef Sargent, J. D. (2014). Alcohol marketing and underage drinking: time to get real. Alcoholism: Clinical and Experimental Research, 38(12), 2886–2888.CrossRef
go back to reference Sargent, J. D., Tanski, S., Stoolmiller, M., & Hanewinkel, R. (2010). Using sensation seeking to target adolescents for substance use interventions. Addiction, 105(3), 506–514.PubMedPubMedCentralCrossRef Sargent, J. D., Tanski, S., Stoolmiller, M., & Hanewinkel, R. (2010). Using sensation seeking to target adolescents for substance use interventions. Addiction, 105(3), 506–514.PubMedPubMedCentralCrossRef
go back to reference Sargent, J. D., Wills, T. A., Stoolmiller, M., Gibson, J., & Gibbons, F. X. (2006). Alcohol use in motion pictures and its relation with early-onset teen drinking. Journal of Studies on Alcohol and Drugs, 67(1), 54–65.CrossRef Sargent, J. D., Wills, T. A., Stoolmiller, M., Gibson, J., & Gibbons, F. X. (2006). Alcohol use in motion pictures and its relation with early-onset teen drinking. Journal of Studies on Alcohol and Drugs, 67(1), 54–65.CrossRef
go back to reference Sargent, J. D., Worth, K. A., Beach, M., Gerrard, M., & Heatherton, T. F. (2008). Population-based assessment of exposure to risk behaviors in motion pictures. Communication Methods and Measures, 2(1–2), 134–151.PubMedPubMedCentralCrossRef Sargent, J. D., Worth, K. A., Beach, M., Gerrard, M., & Heatherton, T. F. (2008). Population-based assessment of exposure to risk behaviors in motion pictures. Communication Methods and Measures, 2(1–2), 134–151.PubMedPubMedCentralCrossRef
go back to reference Seipel, M., Freeman, J., & Brubaker, P. (2018). Key factors in understanding trends in hollywood product placements from 2005 to 2015. Journal of Promotion Management, 24(6), 755–773.CrossRef Seipel, M., Freeman, J., & Brubaker, P. (2018). Key factors in understanding trends in hollywood product placements from 2005 to 2015. Journal of Promotion Management, 24(6), 755–773.CrossRef
go back to reference Shrum, L. J. (2012). The psychology of entertainment media: Blurring the lines between entertainment and persuasion. New York, NY: Taylor & Francis. Shrum, L. J. (2012). The psychology of entertainment media: Blurring the lines between entertainment and persuasion. New York, NY: Taylor & Francis.
go back to reference Siegel, M., DeJong, W., Naimi, T. S., Fortunato, E. K., Albers, A. B., Heeren, T., Rosenbloom, D. L., Ross, C., Ostroff, J., Rodkin, S., King, C., Borzekowski, D. L., Rimal, R. N., Padon, A. A., Eck, R. H., & Jernigan, D. H. (2013). Brand-specific consumption of alcohol among underage youth in the United States. Alcoholism: Clinical and Experimental Research, 37(7), 1195–1203.CrossRef Siegel, M., DeJong, W., Naimi, T. S., Fortunato, E. K., Albers, A. B., Heeren, T., Rosenbloom, D. L., Ross, C., Ostroff, J., Rodkin, S., King, C., Borzekowski, D. L., Rimal, R. N., Padon, A. A., Eck, R. H., & Jernigan, D. H. (2013). Brand-specific consumption of alcohol among underage youth in the United States. Alcoholism: Clinical and Experimental Research, 37(7), 1195–1203.CrossRef
go back to reference Siegel, M., Ross, C. S., Albers, A. B., DeJong, W., King, 3rd, C., Naimi, T. S., & Jernigan, D. H. (2016). The relationship between exposure to brand-specific alcohol advertising and brand-specific consumption among underage drinkers–United States, 2011-2012. The American Journal of Drug and Alcohol Abuse, 42(1), 4–14.PubMedCrossRef Siegel, M., Ross, C. S., Albers, A. B., DeJong, W., King, 3rd, C., Naimi, T. S., & Jernigan, D. H. (2016). The relationship between exposure to brand-specific alcohol advertising and brand-specific consumption among underage drinkers–United States, 2011-2012. The American Journal of Drug and Alcohol Abuse, 42(1), 4–14.PubMedCrossRef
go back to reference Smith, L. A., & Foxcroft, D. R. (2009). The effect of alcohol advertising, marketing and portrayal on drinking behaviour in young people: systematic review of prospective cohort studies. BMC Public Health, 9(51), 1–11. Smith, L. A., & Foxcroft, D. R. (2009). The effect of alcohol advertising, marketing and portrayal on drinking behaviour in young people: systematic review of prospective cohort studies. BMC Public Health, 9(51), 1–11.
go back to reference Smith, R. C., & Geller, E. S. (2009). Marketing and alcohol-related traffic fatalities: Impact of alcohol advertising targeting minors. Journal of Safety Research, 40(5), 359–364.PubMedCrossRef Smith, R. C., & Geller, E. S. (2009). Marketing and alcohol-related traffic fatalities: Impact of alcohol advertising targeting minors. Journal of Safety Research, 40(5), 359–364.PubMedCrossRef
go back to reference Strasburger, V. (2007). Super-peer theory. In J. J. Arnett (Ed), Encyclopedia of children, adolescents, and the media. Thousand Oaks, CA: Sage Publications, Inc. Strasburger, V. (2007). Super-peer theory. In J. J. Arnett (Ed), Encyclopedia of children, adolescents, and the media. Thousand Oaks, CA: Sage Publications, Inc.
go back to reference Tanski, S. E., McClure, A. C., Jernigan, D. H., & Sargent, J. D. (2011). Alcohol Brand Preference and Binge Drinking Among Adolescents. Archives of Pediatrics and Adolescent Medicine, 165(7), 675–676.PubMedCrossRef Tanski, S. E., McClure, A. C., Jernigan, D. H., & Sargent, J. D. (2011). Alcohol Brand Preference and Binge Drinking Among Adolescents. Archives of Pediatrics and Adolescent Medicine, 165(7), 675–676.PubMedCrossRef
go back to reference Tanski, S. E., McClure, A. C., Li, Z., Jackson, K., Morgenstern, M., Li, Z., & Sargent, J. D. (2015). Cued recall of alcohol advertising on television and underage drinking behavior. JAMA Pediatrics, 169(3), 264–271.PubMedPubMedCentralCrossRef Tanski, S. E., McClure, A. C., Li, Z., Jackson, K., Morgenstern, M., Li, Z., & Sargent, J. D. (2015). Cued recall of alcohol advertising on television and underage drinking behavior. JAMA Pediatrics, 169(3), 264–271.PubMedPubMedCentralCrossRef
go back to reference Unger, J. B., Schuster, D., Zogg, J., Dent, C. W., & Stacy, A. W. (2003). Alcohol advertising exposure and adolescent alcohol use: a comparison of exposure measures. Addiction Research & Theory, 11, 177–193.CrossRef Unger, J. B., Schuster, D., Zogg, J., Dent, C. W., & Stacy, A. W. (2003). Alcohol advertising exposure and adolescent alcohol use: a comparison of exposure measures. Addiction Research & Theory, 11, 177–193.CrossRef
Metagegevens
Titel
Exposure to Television Alcohol Brand Appearances as Predictor of Adolescent Brand Affiliation and Drinking Behaviors
Auteurs
Joy Gabrielli
Erin Corcoran
Sam Genis
Auden C. McClure
Susanne E. Tanski
Publicatiedatum
30-01-2021
Uitgeverij
Springer US
Gepubliceerd in
Journal of Youth and Adolescence / Uitgave 1/2022
Print ISSN: 0047-2891
Elektronisch ISSN: 1573-6601
DOI
https://doi.org/10.1007/s10964-021-01397-0

Andere artikelen Uitgave 1/2022

Journal of Youth and Adolescence 1/2022 Naar de uitgave