Abstract
As a new business model, e-commerce is developing rapidly in our country. With the development of the Internet, online shopping has gradually become a new fashion. Obtaining product information through e-commerce websites has become more and more popular. With the development of online shops, in addition to convenient shopping methods, there are also commodity credit problems. This article mainly uses experimental methods and case analysis methods, taking Taobao and other C2C e-commerce websites as examples, to test the performance of the credit evaluation system, and explore the relationship between creditworthiness and the number of buyers. The experimental results show that when the number of buyers reaches 78, the credit rating is 65. When the number of buyers increases, their credibility will also increase. This shows that the number of buyers can reflect the creditworthiness of a shop to a certain extent.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
References
Zhang, T., Yuan, M., Wei, Y., et al.: Research on the Construction of C2C e-commerce online merchant credit evaluation system——taking taobao as an example. Bus. Intell. 000(014), 122–123 (2018)
Xiang, X., Sun, B.: Research on C2C e-commerce credit evaluation system based on support vector machine. Strait Sci. Technol. Ind. 239(06), 87–89 (2019)
Fatahi, S., Sabzevar, M.M.: Evaluation of intelligent information system based on user cognitive features (case study: e-learning environment). Iran. J. Inf. Process. Manag. 34(2), 585–608 (2019)
İç, Y.T.: A multi-objective credit evaluation model using MOORA method and goal programming. Arab. J. Sci. Eng. 45(3), 2035–2048 (2019). https://doi.org/10.1007/s13369-019-03930-7
Peng, H., et al.: Construction basis of C2C E-commerce credit evaluation index. J. Electron. Commer. Organ. 15(4), 11–23 (2017)
Xu, F., Pan, S., Liu, C., et al.: Construction and evaluation of chemical structure model of Huolinhe lignite using molecular modeling. RSC Adv. 7(66), 41512–41519 (2017)
Ma, Q., Li, K., Hu, J.: Research on personal credit evaluation based on multi-model combination. World Sci. Res. J. 5(11), 129–144 (2019)
Hudacek, S.S., Dimattio, M.J., Turkel, M.C.: From academic-practice partnership to professional nursing practice model. J. Contin. Educ. Nurs. 48(3), 104–112 (2017)
Liu, X.-Y., Wang, Y.-M.: Personal credit evaluation model based on C4.5 algorithm to optimize SVM. Comput. Syst. Appl. 028(007), 133–138 (2019)
Saarijaervi, H., Joensuu, J., Rintamaki, T., et al.: One person’s trash is another person’s treasure. Int. J. Retail Distrib. Manag. 46(11–12), 1092–1107 (2018)
Liang, K., Jiang, C., Lin, Z., et al.: The nature of sellers’ cyber credit in C2C e-commerce: the perspective of social capital. Electron. Commer. Res. 17(1), 1–15 (2017)
Luo, M., Gao, J.: Digital strategy: globalized supply and demand economic model. Electron. Commer. Stud. 15(2), 275–312 (2017)
Author information
Authors and Affiliations
Corresponding author
Editor information
Editors and Affiliations
Rights and permissions
Copyright information
© 2022 The Author(s), under exclusive license to Springer Nature Switzerland AG
About this paper
Cite this paper
Liu, K. (2022). Constructing System Based on C2C E-Commerce Website Credit Evaluation Model. In: Sugumaran, V., Sreedevi, A.G., Xu, Z. (eds) Application of Intelligent Systems in Multi-modal Information Analytics. ICMMIA 2022. Lecture Notes on Data Engineering and Communications Technologies, vol 136. Springer, Cham. https://doi.org/10.1007/978-3-031-05237-8_8
Download citation
DOI: https://doi.org/10.1007/978-3-031-05237-8_8
Published:
Publisher Name: Springer, Cham
Print ISBN: 978-3-031-05236-1
Online ISBN: 978-3-031-05237-8
eBook Packages: Intelligent Technologies and RoboticsIntelligent Technologies and Robotics (R0)