Skip to main content

Statistical Learning

  • Chapter
  • First Online:
An Introduction to Statistical Learning

Part of the book series: Springer Texts in Statistics ((STS,volume 103))

Abstract

In order to motivate our study of statistical learning, we begin with a simple example. Suppose that we are statistical consultants hired by a client to provide advice on how to improve sales of a particular product. The Advertising data set consists of the sales of that product in 200 different markets, along with advertising budgets for the product in each of those markets for three different media: TV, radio, and newspaper.

This is a preview of subscription content, log in via an institution to check access.

Access this chapter

Chapter
USD 29.95
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
eBook
USD 54.99
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever

Tax calculation will be finalised at checkout

Purchases are for personal use only

Institutional subscriptions

Author information

Authors and Affiliations

Authors

Rights and permissions

Reprints and permissions

Copyright information

© 2013 Springer Science+Business Media New York

About this chapter

Cite this chapter

James, G., Witten, D., Hastie, T., Tibshirani, R. (2013). Statistical Learning. In: An Introduction to Statistical Learning. Springer Texts in Statistics, vol 103. Springer, New York, NY. https://doi.org/10.1007/978-1-4614-7138-7_2

Download citation

Publish with us

Policies and ethics